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How To Choose A Good Domain Name?
So now you
understand the importance of your own domain name, how can you ensure that
you pick a good one? Consider these factors:
Dot com is still
the best. If you are looking for a site only knowing its name but not its
extension, would you try xxx.tv first? Few people will do that. So
get a .com if at all possible.
The same applies to .com.sg.
By the way, I don't see much difference between
.com and .com.sg for most businesses unless yours has branches in
many countries. Then you should, or have to, use respective
extensions for each of your offices.
But the difference in price of .com and .com.sg
is significant. You can get a .com for less than US$15 or
for free when you choose the right
web hosting package while a .com.sg will cost you around
Another reason to use .com.sg is that you can
hardly find a good one or two word .com nowadays.
If you can get a
short, eye-catching, crispy .net, it could be as good as a .com.
You can get
.biz, .info, .us, .tv ...if you have a really good reason, say, your site
is all about information, then .info is perfectly ok.
Short names are
easier to remember and have less chance to be miss-typed. So keep it short
One or two words
are wonderful - if you can find it. Unless you are to create something
similar to Yahoo, your chances of getting a meaningful two word name is
next to impossible. But it all depends on your business. In your niche
market, you may still work it out.
A good name
should describe exactly what the site is about so that surfers can easily
make a decision when they see your site name at search engines and
name is also easier to market and be remembered as a brand name.
Of course, many
companies have succeeded using a non-descriptive name like Yahoo. But how
did they make these names successful? Through huge marketing campaigns
designed to establish brand awareness. Surely it's better to have an
instantly-recognizable name than to spend millions to tell people what you do!
name is much easier to get higher positions at search engines. It's
possible for a name to get into top 10 without other optimizations for
search engine in a niche market.
keyword-rich also helps to be descriptive.
You may have
noticed that my domain name 1stSingaporeWebHosting.com
is a .com, descriptive and keyword-rich. But it's a bit long because
"Singapore" is a long word ;-). And It's really
hard to find any meaningful two-word combination of web, hosting,
services, and the such. So I decided just make it
keyword-rich and descriptive.
Where to register
your domain name has nothing much to do with where you
host your site. So shop around for a good price. Just make
sure you can easily change DNS (Domain Name Server) record
and point to your web host. Most domain name registration
providers allow you do it in a control panel.
Or even better, you can get a free domain name
with our powerful, affordable and reliable
web hosting package.
Feel free to use this article in your
publication or web site.
It's pre-licensed to you.
The only requirement is to include this resource box:
Article by Zac Hewlett at
web site design and promotion articles, proven online
marketing tips and techniques.
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